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In the Press in 2023 and mid year review

Hey loves, the summer holiday's have arrived, which can only mean one thing- that the weather is miserable and my children are bouncing off the walls!

Although my work schedule may look a little different over the next few weeks, I am looking forward to spending some quality time with my daughters and am crossing all of my fingers and toes for the sunshine to make another appearance.

As we are now halfway through the year, I wanted to take a moment to reflect over the last 6 months and revisit my word for the year- vision.

A vision board with cut out elements of what I want to achieve. 1st PR in a magazine, embrace the uncertainty

Almost 12 months ago I attended Cherelle, Founder of Kitsch Noir's vision board workshop- you can read about when I interviewed her here

It can be so easy to feel like we aren't making any progress because perhaps we aren't financially independent yet or we haven't reached a specific goal we set for ourselves but having a vision board, combined with writing down specific goals is super helpful because when we revisit the goals, we can see that we have made more progress than we thought.

As you can see from my vision board, a couple of my goals was to say Yes to more things and to get Mayajoy in the press for the first time in 2023!

Well- at the time of writing, Mayajoy now has 3 pieces of printed press and 2 interviews, with 1 publication article waiting to go to print, which is so exciting!

PR is something which I have invested time in to because I believe that being in the press holds weight in terms of building a reputable brand. It doesn't matter how hard I try, social media is still something I find difficult to be consistent with and also doesn't always give me the results I want. Being in the press shows my wonderful customers that I am trustworthy and that they can believe that I am offering a quality product because it has been endorsed by someone else. Make sense?

It seems to me that many people don't seem to go down this route because knowing how to pitch to Editors and finding the time to do it can be a bit daunting but for me it was a no brainer. I always dreamed of seeing my products in House & Garden- which I am still working towards. I cannot wait to be able to tell you I made it there!!

Is it a bit of vanity?

I've thought about this and I guess a little bit is vanity metrics- similar to getting 'likes' on Instagram. It is nice to see my work in the press and I do get a buzz seeing Mayajoy in print. However if I'm honest I feel proud more than anything. Proud that I have developed the tenacity to not give up and also massively grateful that Editors have chosen to support me! PR doesn't necessarily give you more sales but over time it helps build greater awareness, which eventually will lead to more people knowing about you and that can only be a good thing right?

If you didn't catch our last feature in Period living magazine, you can be reminded here

This week we were spotted in 'The Green Parent', talking about how family is a huge inspiration and why setting strict boundaries is so necessary to me as a mum in business.

The green parent magazine front cover and extract of Mayajoy feature

There is still 6 months of the year left. 2023 has been super challenging for everyone and there have been various people around me making the decision to put their creative dreams on hold, which does make me worry about the future but for now I'm holding on to the vision that I have for Mayajoy. Am I doing everything that I probably should be to reach my goals? Probably not but I'm doing the best I can and allowing myself to take a break when I feel overwhelmed by juggling motherhood and business and I'm OK with it.

If you are wondering where the last 6 months went, take some time to reflect and set a couple of goals for the end of 2023. What could you achieve in 6 months?

To find out more about Mayajoy and to be the first to hear of behind the scenes info, new launches and special offers, sign up to my newsletter and I'll send you a voucher for 10% off your first order!!

Until next time,


Maya x

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